Ryan Ketchum works with CEOs, Presidents, and Founders who are tired of guessing how to grow their revenue. Before joining Lushin, he spent nearly two decades building and exiting companies across fitness, consulting, and technology including a founding sales leadership role at a venture-backed SaaS company, where he built the sales motion from scratch and helped guide the business through multiple funding rounds to a successful acquisition.
Ryan's clients get more than a methodology. They get a coach who has personally held every seat: individual contributor, sales manager, VP, co-founder, and business owner. That experience means he can quickly identify what's actually broken whether it's strategy, process, the wrong people, or the wrong behaviors. Then build a clear plan to fix it.
A D-I All-American and All-Big Ten athlete at Indiana University, Ryan brings a competitor's mindset to everything he does. Outside of work, he is a proud dad, youth sports coach, and lifelong fitness advocate who believes faith and personal discipline are foundational to great leadership.
