Shad Tidler | Tue, Feb 6, 2018

Using Pain and Emotion to Positively Affect Sales Outcomes


Learning a prospect's pain and the emotional impact it has on them is invaluable. It is what differentiates us from our competitors. But, for many salespeople, this can be a difficult conversation to have with a prospect. In this video, sales consultant Shad Tidler explains why people have difficulty discussing pain and its personal impact on them - and why it is important for salespeople to overcome that. 

 

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Using Pain and Emotion to Positively Affect Sales Outcomes

Sales consultant Shad Tidler explains why people have difficulty discussing pain and its personal impact on them - and why it is important to overcome that - in this video.

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Categories: Closing, Prospecting, Sales