Every Customer Needs a Guide in Their Story

When you think of a salesperson, what is the stigma that usually comes along with the role? Maybe they are a villain: they only look out for themselves and take advantage of others while doing so. But what if we changed our view of them to see them differently? If you're a salesperson, you may consider yourself in some situations the victim, but why not pivot and work to become the hero? You see, the victim and the hero share similar characteristics, however, it is up to the hero to embrace the challenge they're faced with, while the victim hides behind the wall and watches from afar. Every great hero needs a great guide - someone who is the strongest and most respected and can lead the hero to succeed. Every customer needs a guide in their story, what can you do to play that part?

Dan Faber

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For 25 years, Lushin has guided business leaders toward intentional, predictable growth.

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For 25 years, Lushin has guided business leaders toward intentional, predictable growth.