Every 10-15 years, the sales game changes. Prospects become more sophisticated. These days, prospective clients have access to more information than ever before, yet one problem still seems to occur. The phenomenon of “difficult buying.”
Are your salespeople running into these issues?
If so, something in your sales process is making the decision more difficult for your prospect than they expected, leading to longer sales cycles and cost negotiating.
Download our whitepaper to gain an understanding of what might be going on, and ways to improve your sales process to make it easier for prospects to buy from you. Fill out the form to find out how to access the white paper.